Google Analytics

Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.

ID used to identify users and sessions

Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there…

Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions…

Used to monitor number of Google Analytics server requests

Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every…

Used to determine whether a user is included in an A / B or Multivariate test.

Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the…

ID used to identify users

ID used to identify users

Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the…

Used by Google Analytics to determine which links on a page are being clicked

Used to monitor number of Google Analytics server requests when using Google Tag Manager

ID used to identify users for 24 hours after last activity