Microsoft Clarity

Clarity is a web analytics service that tracks and reports website traffic.

Persists the Clarity User ID and preferences, unique to that site is attributed to the same user ID.

Connects multiple page views by a user into a single Clarity session recording.

Indicates whether MUID is transferred to ANID, a cookie used for advertising. Clarity doesn’t use ANID and so this is…

Identifies the first-time Clarity saw this user on any site using Clarity.